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iPhone 18 Pro and Pro Max in black, silver, glacier, and burgundy.

Smartphones

Apple iPhone 18 Pro / Pro Max

iPhone 18 Pro — 1TB · iPhone 18 Pro — 256GB · iPhone 18 Pro — 2TB · iPhone 18 Pro — 512GB · iPhone 18 Pro Max — 1TB · iPhone 18 Pro Max — 256GB · iPhone 18 Pro Max — 2TB · iPhone 18 Pro Max — 512GB

Apple’s iPhone 18 Pro and iPhone 18 Pro Max share one Pro line for 2026: the A20 Pro chip, a 48MP Fusion Main camera with physical variable aperture, Face ID, dual eSIM, iOS 27, 256GB–2TB storage, and four finishes (black, silver, glacier, burgundy) in an aluminum unibody with Ceramic Shield 2 front and Ceramic Shield back. They differ mainly in size, hand-feel, battery claims, and starting price — Pro is the 6.3-inch (2622×1206) 211 g phone with typical use up to 24 hours and video playback up to 36 hours, starting at US $1,199 (256GB); Pro Max is the 6.9-inch (2868×1320) 249 g phone with typical use up to 30 hours and video playback up to 45 hours, starting at US $1,299 (256GB). Apple lists pre-orders from September 12, 2026 and availability from September 18 in more than 65 countries and regions (including Australia, Canada, the UK, and the U.S.). Creator videos checked so far are early hands-on and first-impression coverage — useful for design, camera controls, and size comparison, but not long-term battery, durability, thermal, or reliability verdicts. Pick Pro if you want the smaller body; pick Pro Max if you want the larger display and stronger battery claims. The foldable iPhone Duo is a different product.

First published 16 Sep 2026

Explore independent reviews

11 early hands-on videos, ordered by reported YouTube views.

Evidence summary

What the reviewers found

Where reviews agree

Recurring strengths and trade-offs

The variable-aperture main camera is the shared standout

Independent early hands-ons from The Tech Chap and Tom’s Guide both treat the physical variable aperture on the 48MP main camera as the headline change across the Pro line — six blades adjusting the opening, with selectable stops rather than a fixed aperture. These are short session observations on Pro and Pro Max hardware, not a long-term camera quality study.

  • The Tech Chap
  • Tom’s Guide

Both sizes keep a familiar Pro silhouette

Mrwhosetheboss and SuperSaf both note that the 2026 Pros keep the familiar Pro camera plateau and overall silhouette, with color-matched aluminum and back glass and a smaller Dynamic Island as the most visible front change. Early hands-ons agree the look is an evolution for Pro and Pro Max alike, not a redesign — the meaningful split is still size and battery claims.

  • Mrwhosetheboss
  • SuperSaf

Where experiences differ

What depends on needs and context

Size, weight, battery claims, and starting price split Pro from Pro Max

Apple’s own specs set the tradeoff: Pro is 6.3 inches and 211 g with typical use up to 24 hours and video playback up to 36 hours; Pro Max is 6.9 inches and 249 g with typical use up to 30 hours and video playback up to 45 hours. Starting 256GB prices also differ (for example US $1,199 vs $1,299 on Apple’s U.S. store). Early dual-line hands-ons from The Tech Chap, SuperSaf, and Bobby Tonelli treat that size and hand-feel choice as the real decision — not a second feature set. These are manufacturer claims plus short session impressions, not independent long-term battery tests.

  • The Tech Chap
  • SuperSaf
  • Bobby Tonelli

Reviewers still disagree on how “worth it” the upgrade feels

The Tech Chap frames the new Pros as easy to call boring on paper and asks whether the changes justify buying, while Tom’s Guide and Andru Edwards emphasize the camera hardware and battery claims as meaningful for people who care about those areas. These are different early lenses on the same launch-week evidence — not conflicting lab results.

  • The Tech Chap
  • Tom’s Guide
  • Andru Edwards

Decision checks

Before you buy

Confirm launch timing for your country

Apple lists pre-orders from September 12, 2026 and availability from September 18 in more than 65 countries and regions (including Australia, Canada, the UK, and the U.S.), with 20 additional markets from September 25. Check the official Apple Store for your country for the date that applies to you.

Choose Pro vs Pro Max on size, battery, and budget

Both phones share the same Pro camera system, chip, finishes, and storage ladder. Pro is the smaller 6.3-inch, 211 g body with Apple’s shorter battery claims and the lower starting price; Pro Max is the 6.9-inch, 249 g body with longer battery claims and a higher starting price. Try both in hand if you can — early hands-ons treat feel and one-handed reach as the practical difference.

Check eSIM support with your carrier

Apple lists dual eSIM for both sizes and says the phones are not compatible with physical SIM cards. eSIM-only models are called out for markets including the U.S. and Canada. Confirm your carrier activates eSIM on iPhone 18 Pro or Pro Max before you order.

Pick storage starting at the 256GB base

Apple lists 256GB, 512GB, 1TB, and 2TB on both sizes. Base prices on Apple’s stores refer to the lowest storage configuration before upgrades. Choose capacity for your photo and video habits rather than assuming you need the top tier.

Where to check today’s price for each size

Apple Store destination links are listed for the United States, Canada, the United Kingdom, Australia, and New Zealand on the shared iPhone 18 Pro buy page. On those live pages checked 16 Sep 2026 (Asia/Bangkok), 256GB starting AggregateOffer lowPrices were: Pro — US $1,199, CA $1,749, UK £1,199, AU $2,099, NZ $2,549; Pro Max — US $1,299, CA $1,899, UK £1,299, AU $2,299, NZ $2,749. Those are Apple’s listed base amounts before storage upgrades, AppleCare, trade-in, or carrier deals. In the United States, also check Amazon.com, Verizon, and T-Mobile. ProductFinda does not currently show a live numeric price for those sellers. In Canada, also check Amazon.ca and Best Buy. ProductFinda does not currently show a live numeric price for those sellers. In the United Kingdom, also check Currys, John Lewis, and Amazon.co.uk — Currys listed £1,199 for iPhone 18 Pro 256GB and £1,299 for iPhone 18 Pro Max 256GB on live product pages checked 16 Sep 2026 (Asia/Bangkok). In Australia, also check JB Hi-Fi, Telstra, Optus, Vodafone, and Amazon.com.au — JB Hi-Fi and Telstra listed AU $2,099 (Pro 256GB) and AU $2,299 (Pro Max 256GB) on live product pages checked the same day. In New Zealand, also check JB Hi-Fi NZ and One NZ — JB Hi-Fi NZ listed NZ $2,549 (Pro 256GB) and NZ $2,749 (Pro Max 256GB) on live product pages checked the same day. ProductFinda does not currently show a live connected retailer feed for every store — use the Apple and mainstream retailer links to check today’s offer, and confirm you selected Pro or Pro Max. Affiliate programmes do not decide which retailers appear here.

Treat videos as early hands-on evidence

The admitted creator videos are announcement-week hands-on or first-look material covering Pro, Pro Max, or both. They do not establish long-term battery, durability, camera consistency, thermal behavior under sustained load, or broad repair outcomes.

Your pricing market

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Product facts

A few more answers

Answers are shown only when their source links are retained.

What are iPhone 18 Pro and iPhone 18 Pro Max?

They are Apple’s 2026 non-foldable Pro phones on a shared product page: A20 Pro, variable-aperture 48MP Fusion Main camera, Face ID, dual eSIM, and iOS 27. Pro is the 6.3-inch, 211 g size; Pro Max is the 6.9-inch, 249 g size. The foldable iPhone Duo is a different product.

When can I buy iPhone 18 Pro or Pro Max?

Apple says pre-orders begin September 12, 2026, with availability beginning September 18 in more than 65 countries and regions (including Australia, Canada, the UK, and the U.S.). Twenty additional markets follow on September 25. Check the official store for your country.

What does Apple list as starting prices for each size?

On Apple’s U.S. Newsroom, iPhone 18 Pro starts at $1,199 (U.S.) and iPhone 18 Pro Max starts at $1,299 (U.S.) for the base configuration. On Apple Store buy pages checked 16 Sep 2026 (Asia/Bangkok), 256GB AggregateOffer lowPrices were Pro — USD 1199 / CAD 1749 / GBP 1199 / AUD 2099 / NZD 2549 and Pro Max — USD 1299 / CAD 1899 / GBP 1299 / AUD 2299 / NZD 2749. Currys listed £1,199 (Pro 256GB) and £1,299 (Pro Max 256GB); JB Hi-Fi Australia and Telstra listed AU $2,099 / AU $2,299; JB Hi-Fi New Zealand listed NZ $2,549 / NZ $2,749 on live product pages checked the same day. Use the official store and mainstream retailer links to confirm today’s amount for the size you want. ProductFinda does not currently show a live numeric price feed for every seller.

How do Pro and Pro Max differ?

Shared: A20 Pro, 48MP Fusion variable-aperture main camera, Face ID, dual eSIM, iOS 27, 256GB–2TB, and the same four finishes. Different: display size and resolution (6.3-inch 2622×1206 vs 6.9-inch 2868×1320), weight (211 g vs 249 g), Apple battery claims (typical use up to 24h / video up to 36h vs up to 30h / 45h), and starting price. Apple does not present a separate feature set beyond that size and battery story.

Does it use a physical SIM?

Apple’s specifications list dual eSIM for both models and state the phones are not compatible with physical SIM cards. Confirm carrier support before ordering, especially if you travel or use dual-number setups.

Are these full long-term reviews?

No. The checked videos are early hands-on and first-impression coverage after Apple’s announcement, including dual-line Pro and Pro Max clips. They help with design, size comparison, and first camera-control impressions; they are not long-term battery, durability, or reliability reviews.

How is AppleCare described?

Apple points customers to AppleCare+ or, where available, AppleCare One for accident, theft/loss (eligible products), battery service, and priority support. Details and pricing vary by market — see Apple’s AppleCare pages.

After you buy

Owning it

Warranty by country

Choose a warranty country to read its published terms. Your pricing market does not establish warranty eligibility; confirm coverage with the manufacturer or retailer.

Manuals and support

Apple has not published a product manual for this model in its support library yet. Check Apple Support for setup guides and troubleshooting for your device.

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Apple iPhone 18 Pro / Pro Max

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